Legsammen.dk
Legsammen.dk is a family-owned toy shop that aims to help families spend more quality time together. Its products are high quality, can last for generations and are free from dangerous chemicals.
Tech stack in this case study
Case studies
400+
Trustpilot
4.8
Years of experience
10+
The results
The case study in numbers
Not just more visitors — relevant visitors.
73 → 389
keywords on the first page (February – October 2023)
9 → 93
referring domains over the same period
+281 %
increase in traffic over nine months
The case study
From fewer than 1,000 visitors to triple the traffic
When Legsammen.dk started working on SEO using acend's framework, it had fewer than a thousand visitors and was not indexed for very many keywords.
The goal was clear: increase organic traffic, implement a link building strategy and get each individual product performing strongly on Google.
“acend has a fantastic team. They make things happen, quickly adapt to the field they are working in and know how to carry out thorough keyword analyses. They are professional and honour all agreements and deadlines. At Leg Sammen, they have delivered excellent results in a short time, generating a great deal of organic traffic.”
The solution
How we did it
The initial analysis
The keyword analysis was far more than a superficial look at popular terms — it provided an in-depth understanding of the market, competition and user intent. We identified a wealth of high-potential keywords, and 384 of them now rank on page 1.
Content that adds value
We created content that was both optimised with the right keywords and offered value and insight to the reader. This delivered a strong user experience and increased dwell time — and brought 135 keywords into the top 3.
Link building
We built do-follow links from relevant, strong sites with high domain ratings and organic traffic. Through this work, the number of referring domains rose from 9 to 100+.
Technical SEO
We systematically reviewed the website's infrastructure and fixed everything from orphan pages to incorrect 301 redirects and broken links — giving both users and search engine crawlers a solid foundation.
The partnership
How the partnership works
Monthly report
A regular reporting schedule, so you always know what has been done and what results it has delivered.
acend handles almost everything
We handle the day-to-day work, so you can focus on your business.
No lock-in
The collaboration should make sense month after month — without long-term commitments.
Contact
Shall we take a look at your business?
Tell us briefly where you want to go. We will get back to you with an honest assessment of how we can help you generate more enquiries.
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