Technical SEO
Teknisk SEO, der skaber the foundation for visibility
We help identify and resolve technical SEO issues that may limit your visibility on Google. From indexing and URL structure to speed, internal links and structured data.
- Crawling & indeksering
- Hastighed & performance
- Struktur & interne links
Everything you need to know
What is technical SEO?
Technical SEO is a crucial part of any SEO strategy and ensures that your website is optimised for search engines. It is about giving search engines the best possible conditions for understanding and navigating your website from start to finish.
It involves optimising your website's infrastructure: page speed, structured data, mobile-friendliness, correct use of robots.txt and a user-friendly URL structure. The goal is a site that is more accessible and understandable to both search engines and users — resulting in better rankings.
Get the technical details right
Common technical SEO mistakes
Slow page speed
Slow loading speeds negatively affect both the user experience and your ranking in search results.
Free analysisXML sitemap
A common mistake is forgetting to update the sitemap, leaving new pages unindexed or outdated pages still showing.
Free analysisMobile-friendliness
Ignoring mobile optimisation leads to a poor user experience and lower rankings.
Free analysisStructured data
Without structured data, your website misses the opportunity to appear in rich snippets.
Free analysisPoor URL structure
Messy URLs make it difficult for users and search engines to understand the content. Use clear, descriptive URLs.
Free analysisRobots.txt
An incorrectly configured robots.txt can exclude important pages from indexing — or cause irrelevant pages to be indexed.
Free analysisShall we check your site for technical SEO issues?
360-degree SEO analysis
Our SEO analysis looks not only at how to get more traffic, but at how to get relevant traffic. We assess what your competitors are doing and what you need to do to convert more visitors.
Good and poor URL structure
Examples of URL structure
A good URL structure is readable and precise, with relevant keywords that describe the content. It is short, organised hierarchically and rarely changes — improving SEO and the user experience.
A poor URL structure consists of long, unreadable strings of numbers and letters without keywords or a hierarchy. This confuses both users and search engines and reduces visibility.
acend.dk/seo/teknisk-seo/url-strukturacend.dk/page?id=9384&cat=12&ref=x7a2What our clients say
Based on 62 reviews on Trustpilot
See more reviews →“A really great experience with Team acend (Frederik & Jonas). They built our website and managed our Google Ads, and we have been extremely happy with the partnership.”
“Overnight, we went from not appearing on Google at all to ranking no. 4 for relevant searches. Highly recommended.”
“I feel I am in really good, calm and capable hands. What matters most to me is being listened to – and they really do listen.”
“Valdemar and Jonas have been professional, helpful and good at communicating. We feel our budget is being spent wisely, and the monthly reports give us a clear overview.”
“They helped our relatively new Gallakørsel division reach the very top of organic search results in a very short time!”
“The guys are always quick to respond, come up with lots of great ideas and deliver on what we agree.”
“We can clearly see that our website has been getting more attention since we started working with acend.”
“A really great experience with Team acend (Frederik & Jonas). They built our website and managed our Google Ads, and we have been extremely happy with the partnership.”
“Overnight, we went from not appearing on Google at all to ranking no. 4 for relevant searches. Highly recommended.”
“I feel I am in really good, calm and capable hands. What matters most to me is being listened to – and they really do listen.”
“Valdemar and Jonas have been professional, helpful and good at communicating. We feel our budget is being spent wisely, and the monthly reports give us a clear overview.”
“They helped our relatively new Gallakørsel division reach the very top of organic search results in a very short time!”
“The guys are always quick to respond, come up with lots of great ideas and deliver on what we agree.”
“We can clearly see that our website has been getting more attention since we started working with acend.”
“It has been a real pleasure working with Jonas and acend. They built my new website quickly and efficiently, and gave me lots of great advice along the way.”
“Really skilled and capable people who know what they are doing and go the extra mile! Highly recommended!”
“acend has given us good online visibility and great content for our website. They are easy to communicate with and proactive about new content and initiatives.”
“It is a pleasure working with a professional agency like acend that gets things done quickly. Knowing that complex areas like SEO and Meta are under control gives us peace of mind.”
“I am already blown away by their efficiency and ability to understand the customer's needs. They excel at SEO and deliver results quickly.”
“From day one, communication has been both pleasant and precise, and they have delivered excellent results with their work on both our websites.”
“I have had a really good partnership with acend for a long time. They deliver, and their quality is consistent.”
“It has been a real pleasure working with Jonas and acend. They built my new website quickly and efficiently, and gave me lots of great advice along the way.”
“Really skilled and capable people who know what they are doing and go the extra mile! Highly recommended!”
“acend has given us good online visibility and great content for our website. They are easy to communicate with and proactive about new content and initiatives.”
“It is a pleasure working with a professional agency like acend that gets things done quickly. Knowing that complex areas like SEO and Meta are under control gives us peace of mind.”
“I am already blown away by their efficiency and ability to understand the customer's needs. They excel at SEO and deliver results quickly.”
“From day one, communication has been both pleasant and precise, and they have delivered excellent results with their work on both our websites.”
“I have had a really good partnership with acend for a long time. They deliver, and their quality is consistent.”
We get asked this a lot
Questions about technical SEO
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