Bioforce
A partnership focused exclusively on AI visibility: getting cited when Danes ask health questions on ChatGPT, AI Overview, AI Mode and Gemini.
Tech stack in this case study
Case studies
400+
Trustpilot
4.8
Years of experience
10+
The results
Bioforce has become part of
the answers people get from AI.
Bioforce wanted a partnership focused exclusively on AI visibility: being mentioned more often when potential customers ask health questions on ChatGPT, Google AI Overview, AI Mode or Gemini. Not necessarily to drive direct traffic, but to build awareness where more and more Danes now look for answers.
Before the partnership began, Bioforce was largely absent from AI answers. From spring 2026, the curve took off, and today bioforce.dk is cited by AI models across 61 different pages, with mentions increasing from 32 to 73 per month just between April and August. Bioforce's AI visibility is still in its growth phase compared with the largest, established players in the category, but the direction is clear and accelerating — and among the most-cited articles in August are three that acend produced and published itself.
AI answers
Sources
AI mentions per month
+128%
April
32
Maj
—
Juni
—
Juli
—
August
73
Article network
61 cited pages
3 articles produced by acend
The problem
Danes ask. AI answers. Bioforce was not mentioned.
Invisible where more and more customers are searching
More and more potential customers are asking health questions directly through AI tools rather than searching on Google. Here, Bioforce was largely absent, regardless of how strong the company's product range and traditional SEO presence otherwise were.
New rules, no established formula
LLMs find and cite content differently from traditional Google rankings. This calls for a different approach to both topic selection and text structure from the one traditional SEO content is usually built around.
AI-search landscape
Questions
AI answer
Source
—
Source
Bioforce
The question exists. The AI answer exists. Bioforce is missing from the answer.
Classic search
AI search
The solution
We make Bioforce's knowledge easier to find, understand and cite.
Analysis of questions and keywords for AI
We conducted an in-depth analysis of the keywords and questions potential customers actually use with AI tools — not just traditional Google keywords, but the more conversational way people phrase questions for ChatGPT and similar tools.
An extensive content plan
Based on the analysis, we built a comprehensive content plan for new articles. Each article is written, optimised and published following Bioforce's own revisions and approval.
Capsule method: structured for AI
The articles are written using acend's own AI framework, where we use a so-called capsule method to structure the text. LLMs prefer content where they can quickly find and extract a specific answer — so each section is designed to stand alone and still make sense, without requiring the rest of the article for context.
llms.txt
We also implemented an llms.txt file, making it easier for AI systems to understand and find Bioforce's most important content. It is a technical supplement to the content work and part of the overall effort to strengthen visibility in AI answers.
Bioforce article
Questions
Short direct answer
Subquestions
Standalone answer
New topic
Supporting context
AI answers

The partnership
An ongoing loop between data, acend and Bioforce's expertise.
The partnership with Bioforce focuses exclusively on AI visibility — not traditional Google rankings, but specifically on making the brand more visible and more frequently cited in ChatGPT, AI Overview, AI Mode and Gemini. Each article in the content plan is written, sent to Bioforce for its own corrections and published in a regular workflow, and both topic selection and capsule structure are continually adjusted based on how AI models actually cite and use the content.
AI data
- Omtaler
- Citation patterns
acend
- Emnevalg
- Struktur
- Article
Bioforce
- Faglig review
- Rettelser
- Godkendelse
Publishing
- Live content
AI citations
- Citation
- Usage pattern
Team acend
The team behind this case study

Frederik Krøl Larsen
CCO & Partner
frederik@acend.dk
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